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VPT Solution 30 by Ed Walters 7th October 2009 Super-Power Product Profits Blueprint
Hi Friend,
Hope you enjoyed my
complimentary sales copy writing
report last week. I always like
to reward my loyal subscribers
with plenty of useful gifts.
I’ve had some great
feedback so if you didn’t get it
please click on the link below
(it’s also been updated since
last week):
http://www.virtualpropertytycoon.com/downloads/other/therubberneckeffect.pdf
As promised, this week I’m going
to give you part two of my Power
Product Profits Blueprint, which
I actually refer to as
Super-Power Product Profits as
it really is such powerful and
valuable information. I’m
reluctantly revealing a couple
of really cool secrets today but
I’m saving these till last so
please bear with we and read top
to bottom for it all to make
sense.
Ok, so two weeks ago (click on
the link at the bottom for back
issues) I explained how to
research and create a market
busting product. Next you need
to sell as much as you can of
your downloadable product by
telling the whole world about
it. And here I’m going to run
you quickly through all the most
important steps. Hold on to your
hats…
Step One. Rent
You’re going to sell your
product via a web site so first
of all you need to think of a
suitable domain name for your
new web site. For example, if it
was about kitesurfing you could
call it
www.kitesurfingextreme.com .
There are many places you can
register your domain name. I use
www.dreamhost.com which is
very good. Just type in your
domain, check it’s available and
buy it for a few dollars.
Next you need to get hosting.
You can usually do this at the
site you registered your domain.
Hosting is the place in ‘cyber
place’ where your web site etc
will run from. (You wouldn’t
just do this from your home
computer as it has to run 24-7,
etc). There are loads of hosting
sites,
www.hostgator.com is another
good one.
Step Two. Web Site Basics
Don’t worry this is very very
simple! To create your web site
you need to download some basic
software, such as Microsoft
FrontPage, Microsoft Expression
or Dreamweaver. Google these and
you’ll soon find them. Once
you’ve done that you can
construct your page very
similarly to working on a Word
document. It really is that
easy. If you do get stuck you
can go to Youtube.com and type
in ‘How to build a mini web
site’ and you’ll find loads of
easy to follow tutorials.
Important things to remember
towards the bottom of your web
site, are a powerfull ‘Call to
action’, a ‘Buy’ Button, a money
back guarantee and at least two
P.S’s reminding the reader why
they should buy your outstanding
offer right now. You MUST save
your main web page as ‘index’.
This is just so when someone
types in your domain name in
their web browser they will find
your site.
Next you upload your web site to
your hosting account. For this
you need to first get some
upload software such as
www.smartftp.com . I use
http://filezilla-project.org/
which is free. Again if you need
any help uploading go to
Youtube.com and type in ‘How to
upload a web page’.
Step Three. Auto Responder
This is an extremely important
component of your web site so
please read carefully. When
someone visits your web site,
whether they buy or not, you
want to record their email
address and name so you can
contact them later. You do this
by setting up an auto responder.
www.aweber.com is a great
place for getting these,
register an account and it costs
you less than twenty dollars a
month. You will then be able to
add an opt-in box to your site
and collect details from people
who sign up.
On your web site you must offer
a powerful incentive for readers
to sign up (opt-in), such as a
free bonus or newsletter. It
must be good to keep ahead of
your competition. In your aweber
account you set up a sequence of
automatic emails to send out to
each new subscriber that will
hopefully convert them into
customers further down the line.
You can also send them weekly
newsletters and other
promotional offers too. This
will ramp up your profits longer
term.
Remember your email list is your
most valuable asset and if you
nurture it by building rapport
and trust, those people will
effectively pay your wages for
ever. Aweber provide lots of
simple help to set up your
account with them. If you need
any further advice, again visit
Youtube and type in something
sensible.
Step Four. Accepting Payments
I would recommend you use
www.clickbank.com to start
with. There are other platforms
such as
www.1shoppingcart.com .
Clickbank costs $49 to activate
your account. You simply enter a
few details as it requests,
including your web site URL,
which, for example, for
www.kitesurfingextreme.com
would be
http://www.kitesurfingextreme.com
, wait a couple of days to have
your site approved and then your
away!
Step Five. Thank You Page And
Download Page
This is another very basic web
page that you must create. It’s
the page your buyer gets
directed to after they purchase.
Clickbank will tell you what to
put on the top of it. Then put
an aweber opt in box below and
say ‘in order to complete your
purchase you must fill in your
details below’. The buyer then
gets redirected to your download
page (which you will have
created earlier) and here they
can download your product –
ebook, audio, video, whatever it
is you created.
Step Six. Getting Traffic
(Visitors) To Your Web Site
The key to your success is
getting relevant visitors or
targeted traffic to your web
site. There are many ways you
can do this. To start with I
recommend submitting a press
release to
www.prweb.com announcing
your new web site. Next, write
and submit ten articles with
good quality content related to
your web site, to article
directories such as
ezinearticles.com or
goarticles.com. You are not
allowed to self promote in the
body of the article but you can
put a link back to your site in
the signature box so make sure
you get it spot on.
Next think about advertising in
ezines or newsletters related to
your niche. To find these, type
in [your niche] ezine or [your
niche] newsletter into google
and only approach the quality
ones that you find.
Then you can think about setting
up joint ventures. You find
related web sites, look for the
contact information and invite
the owner to promote your
product for a big commission
(50-75%). This way you can
‘piggyback’ for nothing on the
email list that they have
already spent time and money
building. They may also want to
put an advertising banner
for your site on their web site.
Once you have money coming in
you can invest some of the
profits on advertising such as
Google Adwords, Pay Per Click
and banners. This requires time,
money and specific training.
Don’t just plunge into it before
you know how to go about it
otherwise you’ll end up losing a
lot of money.
Sourcing Ready Made Products For
Peanuts
If you’re not in to the idea of
product creation, don’t worry
because you can source high
quality ready made products for
next to nothing if you know
where to look. A great place to
source free content is
www.gutenberg.org. If you’re
happy to spend a few dollars you
can source public domain books
from
www.abebooks.com . Just look
for books published before 1923
in
How To Dominate Your Niche With
A Super-Power Product
Now this is my area of
particular expertise. Many
people come into the internet
marketing business and expect to
make a fortune in days. Fact is
you won’t. But for those
prepared to put in a little
effort and time you can make a
lot of money.
Instead of just selling the
easiest thing you can produce,
such as an ebook, why not go to
the trouble of turning your
ebook into an audio or video
product? This is seen as an
advanced technique but is
actually as easy as passing out
in bed after a big Saturday
night. This way you’ll instantly
be ahead of ninety nine per cent
of your competition.
Hire someone to read the books
out from
www.voice123.com or
use the software at
www.nextup.com . Very
cheap, very quick and very
profitable.
If you want to make a video go
to
www.techsmith.com and
download the free trial of
camtasia studio. You simply
create power point slides to
accompany the audio for the
book, combine the two using
camtasia and hey presto you’ve
got a high value video which you
can package together with others
and sell for $197 to $497 a pop.
Hardly anyone else goes to this
sort of trouble (me and you know
it’s actually very easy) but by
doing so your products will be
modern, unique, irresistible to
the buyer and will blow your
competition into orbit!
Fuse this together with the
money multiplier effect of
downloadable products and the
high ‘perceived value’ of
information and you’re in for a
profit avalanche.
That’s what I call a Super-Power
Product, that’s how to dominate
your niche, that’s how I do it
and that’s how to make the big
bucks. I’ve reluctantly revealed
exactly what you need to do to
join me and other wealthy
tycoons on the inside. I know
you’re now as pumped up as I am
to get started. I realise
getting started is the hardest
part but, armed with this
powerful information, I’m sure
you’ll agree it would be an act
of insanity not to take action
right now.
From next week onwards I’m
changing my email ‘From’ detail.
Instead of From ‘Virtual
Property Tycoon – Ed Walters’ my
newsletter will be from ‘Ed
Walters – Virtual Property
Tycoon’. The reason I have to
change this back is because most
people recognise my name so it
will appear more familiar to you
in your inbox. So from next week
remember to look out for my
newsletter From ‘Ed Walters –
Virtual Property Tycoon’.
See you next week,
Ed Walters
P.S. Not
making a killing from virtual
property yet? Check out the full
course at:
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