VPT Solution 8 by Ed Walters

6th May 2009

Step-By-Step Guide To Virtual Property Brokering

Hi Friend,

I hope your Bank Holiday was as entertaining as mine - minus the inevitable hangover which was well deserved for Tuesday. 

Last week I introduced the subject of Virtual Property Brokering and the concept of two-tier affiliate marketing. I realise it’s a bit of a mind bender at first but hopefully by now it’s had enough time to sink in.

This week I want to walk you through the entire process step-by-step so you can actually think about implementing this strategy successfully. So let’s crack on…

Just to remind you, a two tier affiliate program is a simple concept. Let’s say you found a site selling golf clubs that had a two tier program. If you signed up on tier one, you could go and promote those products and earn, say, 50% commission for every sale you made.

You could then go and recruit second tier affiliates – these would be people who either have a large email list or a web site related to the golf niche you are promoting. If they promoted, you would get a percentage of their sales too, which could be around 10% for example. Good, hey. You could literally have commission earnings pouring in from all angles using this method.

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The Best Sites To Broker For

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One thing many people don’t understand about two tier affiliate marketing is that signing up to just any old two tier program is NOT good enough. You need to find a site that:

1) Pays at least $10 for each sale your sub affiliate makes. You should also always try to broker for American sites as these often have more favourable commissions. With a $10 commission rate you could make some serious cash brokering deals with people who have lists of 1000 upwards.

2) Has a “cookie” tracking system for their affiliate program that means it doesn’t matter if a sub affiliate signs up the first time they visit the site you are brokering for, or the twentieth time, providing they don’t clear their cookie cache you still get your commission for everything they sell.

3) The two tier site provides ready made marketing materials. This is the clincher. Think about it, you get an email asking you to promote a site and all you need to do is spend a few hours writing your own email promo and sending it to your list. Will a lot of people do that? No. People are naturally lazy. However, if they get an email where all they have to do is sign up to the program (all of three minutes) and copy and paste a ready made email promo into their email blasting software and hit send (five minutes) and they’ll make cash, do you think there’ll be a lot of people happy to do that? You bet!

Obviously I’d be foolish to say everyone you contact will promote, but if you get a few percent of people promoting for you and making you cash out of thin air trust me you’ll be laughing!

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Finding Sites To Broker For

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I want you to just try this once because the second you clinch one deal and make a few hundred for very little “work” you’ll be hooked. So broker for a site initially that you’re interested in. If you like golf, broker for a golf site. If you’re passionate about interior design, broker for an interior design site. The more motivated you are to start this the quicker the cash will come in. (if you’re stuck for ideas visit www.clickbank.com and click on “promote products”. Also look around the marketplace for a niche market that interests you. (Please note Clickbank does not have two tier affiliate programs).

Now it’s just a question of finding a site related to your market. This may take a bit of digging around, but even if it takes an hour or so you can be brokering for these sites for months to come, so one hour of research is a drop in the ocean compared to the profit you could be bringing in.

Go to Google and type in “(niche) two tier affiliate program”. So if you wanted to broker for the golf niche you’d type in “golf two tier affiliate program” (without quotation marks). Then it’s just a question of searching through the results and finding a site with a two tier affiliate program that matches the criteria I have outlined already.

Sign up, get your affiliate link, then it’s time to move on.

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Finding Marketers To Contact

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There are a few ways to do this. I’m going to give you a simple way that will enable you to find more potential deals to broker than you could ever have the time to do so. We’re going to find people with ready made email lists of people we know have an interest in the product we are brokering for. One email could potentially make thousands.

Go to Google again and type in “(niche) ezine”. Let me use a really obscure market to demonstrate how powerful this is. Let’s say you were slightly crazy and wanted to broker for a site on the subject of witchcraft. You’d go to Google and type in “witchcraft ezine” and hit Google search.

Try it. You’ll see you get 70,000+ results. Now obviously not each end every single one of these will be a site with a witchcraft ezine (or e-letter) but thousands if not tens of thousands will. It’s just a case of visiting the site, finding the “contact us” page and sending them an email.

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Contacting Marketers

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The whole of the above process is just a bit of research. If you know how to surf the web you can do the above. If you also know how to send an email you have all the qualifications to become an online Virtual Property Broker.

You want to send out single emails (strictly no spam). It’s one email for one site owner and that’s it. As this is a business proposition it is not seen as spam. However, sending out one email to hundreds would be, plus you wont get anyone promoting for you anyway doing it that way.

Your email should include:

1)    A mention of the web site where you found info about the ezine

2)    If possible a mention of the ezine owners name

3)       Explain that by simply sending out an email or adding a graphic to their site they can make money. Also explain these marketing materials are already provided so their work is minimal.

4)       Tell them all they need to do is click on your link in the email and sign up to the program and they’re all set to make some more cash 

5)       Keep the email to under 500 words (people are busy and don’t want to wade through a strangers huge email).

And that’s it. Go through the list of sites with an ezine related to yours and send them an email. Keep track of who you are contacting, and occasionally log into the two tier site you are brokering for and see how much money you’ve made: )

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Can You See How Easy This Is?

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I’m sure you can see why I’ve been so excited about this. Finally we’re all on a level playing field. Both the experienced and the newbie’s have got an equal chance of success because for once reputation, marketing knowledge or financial clout doesn’t matter. Not only that you don’t even need your own web site or product!

Listen you know me, I tell it the way it is. I’m not saying this will make you a millionaire, it won’t. And you DO want to have your own web sites and products eventually. But would you be happy with a few extra hundred dollars a week for sending out a few emails? Thought so.

To your virtual property brokering success

Ed

 

P.S. Not making a killing from virtual property yet? Check out the full course at:

www.virtualpropertytycoon.com

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